The first essential step in starting an NGO is to determine the purpose of the organization. Do so with a clear and concise written statement that describes the charitable mission of the organization. The statement must be broad enough to reflect the values of the NGO and why it exists. It is important to remember who the target community of the organization is and why it is important to reach out to this community.

     It is also necessary to envision what the organization will become and what the long term goals and objectives are. This should be done through short - term planning (an annual plan) as well as long-term planning (a strategic plan).